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Cognitive Dissonance: Difference between revisions
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They faced acute cognitive dissonance: had they been the victim of a hoax? Had they donated their worldly possessions in vain? Most members chose to believe something less dissonant to resolve reality not meeting their expectations: they believed that the aliens had given earth a second chance, and the group was now empowered to spread the word that earth-spoiling must stop. | They faced acute cognitive dissonance: had they been the victim of a hoax? Had they donated their worldly possessions in vain? Most members chose to believe something less dissonant to resolve reality not meeting their expectations: they believed that the aliens had given earth a second chance, and the group was now empowered to spread the word that earth-spoiling must stop. | ||
Although | Although the prophecy had failed, the group was now more convinced than ever that the aliens were real. The group dramatically increased their proselytism despite the false prophecy, sending out press releases and recruiting new believers. | ||
This is how they reacted to the dissonance of being wrong: by being more sure than ever that they were right. They were so committed to their beliefs – they had so much invested in the idea that the world would end – that dissonant facts made them double-down. It would be too painful to be wrong, and so they convinced themselves that they were right. | This is how they reacted to the dissonance of being wrong: by being more sure than ever that they were right. They were so committed to their beliefs – they had so much invested in the idea that the world would end – that dissonant facts made them double-down. It would be too painful to be wrong, and so they convinced themselves that they were right. | ||